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360 Marketing & Digital Marketing Services

INNOVATION THROUGH ACTION

Bank of Bahrain & Kuwait

The Bank of Bahrain and Kuwait (BBK) is one of the largest commercial banks in the Kingdom was established in 1972. As part of the banks 50th anniversary celebrations, BBK initialized multiple events with the following objectives:

Launch and highlight 50 years of progress and innovation.
Celebrate BBK’s achievements in the Kingdom of Bahrain and regionally.
Celebrate the employees that have set the foundation and standard for the bank in the Kingdom.
Spring board the new vision for the next 50 years.
We managed the project for the entire year to highlight this momentous occasion.
We began with the tagline which was developed specifically for the project – ‘Innovation in Action’.

Client: BBK

Year: 2022

As part of the plan for BBK, we developed the brand manifesto for the year and handled all the planning and management of the launch event that was held at the Four Seasons Hotel.

We developed, designed and executed all communication material for the bank’s internal signage and branches.

The agency also proposed different initiatives to BBK focused under Customers, Employees and the Community.

We also worked on a number of CSR initiatives with the client such as Education Scholarships for University Students, Women Empowerment, Wellness Wednesday etc.

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As an agency we put together and developed the Sustainability Launch Event and launched a 5 pillars concept for the bank, around a theme – ‘Re-Imagine’.

We also conceptualized and designed a stylish coffee table book to mark the 50-year celebration.

Marketing Services in Bahrain.

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